A POSITIVE brand audit:
Boosts Brand Loyalty
Improves Brand Awareness
Increases Employee Engagement
Skyrockets Revenue
Why your Nonprofit Brand Audit
Scorecard matters
Your brand is both how you present yourself to the world and how your audience perceives you. Your messaging, logo, colors, type, and imagery work together to communicate your values to your ideal audience. When people identify with your mission, you are able to make a bigger impact!
The more inconsistent your branding, the harder it is for your audience to connect with you.
This simple scorecard, developed by Luminea Creative, can frame exactly how your brand is performing, identify any untapped potential with the intention of building a powerful brand that makes a difference.
